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Local SEO increases the visibility of your business by driving your website to the top of local listings. If you have a local business, you need geographically relevant traffic to your site through specifically targeted local rankings that will launch your company to reach the target customer demographic in your market.
Increase in online transactions
Increase in organic traffic
Increase in mobile traffic
Advanced SEO Tricks To Double Your Site Traffic
Basic SEO is the foundation of your search engine traffic, but once this has been implemented you might be stuck on what to do next. SEO is not a one-off process that you set and forget. You need to constantly work on your search engine optimization to increase the traffic your website gets. There are a number of advanced tricks that you can consider to increase your traffic.
Google Author Markup
If you search for something on Google you might see some results that have a more from this author option at the end. This is a great way to get more people seeing all of your content and you should look at implementing this. This is not a very easy trick to implement and will take time. There are a number of guides online that can help you find out how to implement this.
The primary benefit of author markup is that people can search for certain content in what you have on your website. When the visitor clicks on the more from this author option they will be taken to a dedicated results page with only your content. This will increase the traffic your website because all the links they see will be for your pages.
Strategically Join Audience Communities
A lot of people forget about the relationship with your audience that you need for good link building. Getting to know your audience will help you understand the content that you want and help you to engage with them. The best place to engage with your target audience is through Google’s DoubleClick planner.
To use this tool you should search for your relevant URL and copy the list of websites provided. You can then work your way down the list, reading and sharing comments as you go. Over time you will start to create a relationship with your target audience and this will lead to an organic link creation.
Use Images When Sharing Content
If you are sharing content on social media as part of your SEO strategy you should consider using images. Research has shown that images with bits of information are very popular on social networks and they are more likely to be shared than plain text posts. Of course, you need to ensure that the picture is related to your niche and that you link it to your website correctly.
You should also consider having an emphasis on shareable pictures when you post new content on your website. It is easier for someone to share a picture then it is for them to curate your content into an easy share. This will not only increase the number of visitors you have to the website, but you will also make it easier to gain useful links.
Choose The Right Social Media
Most beginners know that they should have a presence on social media as part of their search engine optimization strategy. However, it is important that you choose the social platform correctly. Simply using Twitter or Facebook because you know about them is not the right way to go about this.
You should consider all the different social media platforms and determine which ones are best for your niche or industry. If you are promoting DIY content then you might want to consider Pinterest instead. Many people also have success with certain industries on Tumblr or LinkedIn. Reddit can also offer a large number of visitors if you use it correctly.
Join Question And Answer Sites
There are a lot of people who use the internet to find answers to their questions or solutions to their problems. This had led to a number of question and answer websites that you can join. By engaging with people on these sites you can show you know what you are talking about and put a link back to your site.
When doing this you have to be careful that you are not labeled a spammer and banned. It is important that you give in-depth answers and actually add some value to the discussion. If you do this and then add a link to your site you are unlikely to be reporting for spamming the site.
Constantly Test Your Site
You need to ensure that your site is always performing at its best otherwise, you could start to slip in the rankings. The first point to look at on the website is how quickly it loads. As your site gets bigger it will start to load slower and you have to consider this. You should also consider whether or not you have any dead links. These links should be revised or deleted as they no longer offer any value to your content.
It is possible to use crawl tools to help with this process. These tools will look at your site and tell you where there are problems with your site. A clean site is essential to good rankings and increased traffic.
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