Citations play a huge role in Local SEO. When you have a citation on a website, it means your business name, address, and phone number are listed on that site. This helps improve your local SEO ranking and visibility.
Many small businesses don’t realize the importance of Local SEO Citation building. They mistakenly believe that if they’re listed in the major directories (like Yelp and Google My Business), they don’t need to worry about citations.
However, that’s not the case. Local SEO Citation building is still important, even if you’re already listed in the major directories. Here’s why:
1. Citations help improve your Local SEO ranking. By creating citations on authoritative, reputable websites, you are signaling to search engines that your business is a credible and trustworthy resource. This helps your site rank higher in local searches, which can drive more traffic and leads for your business.
2. Citations help increase the visibility of your Local SEO listing. Local SEO citations are often highly visible on the web page, which can help increase the click-through rate of your website.
3. Citations help build trust and credibility for your Local SEO listing. When potential customers see that your business is listed on multiple websites, they are more likely to trust your Local SEO listing and click through to your website.